Salt-Lake-City-based Infopia, the industry leader in multi-channel online selling solutions, and HammerTap, LLC, the original online marketplace research provider, are teaming up to conduct an in-depth performance study among e-tailers.
The study, called Revenue Evolution, starts this week, taking three top eBay sellers on a journey to discover how market research and online selling solutions can help them become more profitable and more effective with their businesses.
"Both of our companies are committed to providing our customers with not only the best tools, but also with the information and best practices to succeed on eBay and in all online selling," says Ralf VonSosen, vice president of marketing at Infopia. "We are excited to leverage our partnership and work with several of our merchants to utilize the combination of HammerTap and Infopia to drive success."
The purpose of the study is to help eBay sellers get more out of their sales by increasing their market share and their profitability without increasing their workload.
"HammerTap and Infopia each focus on providing premier solutions for eBay sellers," says Jen Cano, spokesperson for HammerTap. "We're looking forward to watching how, as we work together, the effects of combining these solutions are magnified. Through this study, we will define the next evolutionary steps that will help eBay sellers realize optimal revenues."
Infopia and HammerTap recently partnered, giving Infopia's latest version of Marketplace Manager, a complete online selling solution, the addition of HammerTap's PowerWeb research tool. PowerWeb is a comprehensive online marketplace research solution that seamlessly integrates Infopia's Marketplace Manager with HammerTap research, enabling sellers to maximize their eCommerce sales as well as their time.