The Emetrics Summit is critical for anyone interested in increasing their return on online investments

The Emetrics Summit: The Big Picture 2007 is hosted at the Palace Hotel in San Francisco, and features workshops and speakers from Mon-Wed, with the Exhibit Hall open Mon-Tue. The Emetrics Summit is sponsored by a lifetime sponsor, the Web Analytics Association, as well as platinum sponsors Omniture, Optimost, and WebTrends. The Emetrics Summit's main focus will be on optimizing the value of your online marketing, including topics such as marketing optimization tracks, business implementation, monetizing, operational design, online advertising, and measuring customer experience quality. The Summit features speakers from such well-known companies as Google, BestBuy.com, eBay, and Mircosoft.com.

WebMetricsGuru.com (http://www.WebMetricsGuru.com) is a Know More Media site that discusses how to use web analytics and web metrics tools and data to track and improve conversions on websites. It is authored by Marshall Sponder, an established authority on web analytics, SEO, and SEM; he works for IBM and runs his own SEO/SEM consultancy, Now-SEO (http://www.Now-SEO.com). Sponder is also a member of the Board of Directors for the Web Analytics Association. Sponder will be in attendance at the Emetrics Summit 2007 San Francisco (http://www.emetrics.org/2007/sanfrancisco/), and will be writing in real-time his reports and opinions of the conference proceedings, along with interviews of key industry figures, on the WebMetricsGuru.com blog.

"The Emetrics Summit is critical for anyone interested in increasing their return on online investments," said Marshall Sponder. "In just a few days you get an excellent education as well as the opportunity to network with key players in the industry. But if you can't attend, the next best thing is to read my inside reports on WebMetricsGuru.com."

Hal Halladay, CEO of Know More Media, said, "We are excited to provide detailed coverage of the valuable panels, speeches, and keynote addresses of the Emetrics Summit. In line with this conference, WebMetricsGuru.com will cover many web-related topics in which any business seeking an online presence should be interested. We are confident this information will be valuable to WebMetricsGuru.com's readership."

About Know More Media
Know More Media (http://www.KnowMoreMedia.com) is a rapidly growing online publisher of business information and news, and is headquartered in Orange County, CA, with an office in Provo, UT. Led by a team of seasoned business executives with many years of online publishing and business management experience, Know More Media is a revolutionary departure from traditional business publishing. The Company contracts with expert writers from across the globe to supply valuable business-related blog content to the online world. Its authors are typically practicing authorities in their fields, who provide their business advice and knowledge to business readers through a blog. Readers are encouraged to participate through comments and continuous feedback, thereby not only learning, but sharing their valued experience to an ever-expanding community of business expertise.