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ImpressiveDomains Selected to Sell LOWCARB.COM Domain Name
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Added: 05/19/2004
Type: Summary
Viewed: 536 time(s)
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ImpressiveDomains Selected to Sell LOWCARB.COM Domain Name
ImpressiveDomains announced today that is has been selected by J.A.M.B. Business Enterprises, Inc. to broker the sale of their LOWCARB.COM domain name. Under this agreement, ImpressiveDomains will exclusively market and conduct the sale transaction of this lucrative domain name on behalf of their client.
J.A.M.B. has been operating a specialty store dedicated to low carb foods, vitamins and nutrition since the early 1990s. This family owned Florida company has also been instrumental in the development of several hundred low carb, no carb and sugar free products which have now been added to its product line. The company has shifted away from the retail Internet market to focus on its rapidly growing national wholesale distribution business. The sale of the LOWCARB.COM domain name is a result of this new strategy.
“The timing of the sale of the LOWCARB.COM domain name could not be any better”, says Mr. Ashley Saddul, Founder and Managing Director of ImpressiveDomains. The low carb craze sweeping America at the moment has forced many companies to realign their strategies in order to remain competitive. “New low carb products are hitting the market almost daily”, continues Mr. Saddul, “and companies ranging from small family owned specialty stores to mighty Coca-Cola all want a piece of the pie”. Some recent surveys have estimated at least 24 million adults are on a low carbohydrate diet. A report released in February by the Centers for Disease Control and Prevention highlighted the obesity problem sweeping America, resulting in diets such as the Atkins and South Beach quickly gaining mass appeal. “Manufacturers are now taking notice”, adds Mr. Saddul. “You can’t turn on the television or open a newspaper without seeing something about low carb.”
Mr. Saddul believes that LOWCARB.COM is probably the most valuable available domain name in the industry at the moment. “The fact that this domain name is even available is news in and of itself”, continues Mr. Saddul. “It does not take a marketing genius to realize the value that this domain name brings to any company who seeks to establish itself as a major player in this market”. Although domain name sales are nowhere near levels seen in the late 1990s, Mr. Saddul thinks that this is irrelevant in this case. “We will probably make news on this one”, says Mr. Saddul. Indeed, given that we are in the early stages of an industry that has just started skyrocketing, the fact that companies are scrambling to quickly establish their brand bodes well for LOWCARB.COM, and for ImpressiveDomains.
“ImpressiveDomains was a natural choice for us”, says Mr. Alan Beyda, CEO of J.A.M.B. ImpressiveDomains has been going from strength to strength since its inception, and boasts one of the best lists of domain names available for sale in the industry. “We only focus on premium domain names”, says Mr. Saddul. “We let our competitors deal with the low end domain names. To use a real estate analogy, ImpressiveDomains only sells ocean-front properties”. “That means our model revolves around impeccable service and personal attention”, continues Mr. Saddul. The quality of service, and knowledge of the industry, were one of the determining factors that lead J.A.M.B. to select ImpressiveDomains. “We needed more than just having a company list our domain name on their web site”, adds Mr. Beyda. “It says a lot when the Mr. Saddul himself returned my phone call”.
It remains to be seen whether LOWCARB.COM will be the next LOANS.COM, which attracted a handsome $3 million back in 2000. “Time will tell”, says Mr. Saddul, “but one thing is for sure – we’ll certainly make history”. |
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