Style Bath & Kitchen Announces New Logo :: Business Articles and Info

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Style Bath & Kitchen Announces New Logo
Added: 07/22/2005 Type: Summary Viewed: 553 time(s) [ Not Rated Yet ]

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Style Bath & Kitchen Announces New Logo

Oakland, Ca July 22, 2005 -- Style Bath & Kitchen, a retailer of premium kitchen and bath fixtures with a showroom located in Oakland, California announced the introduction of a new logo to the Northern California marketplace. The new logo will be the first in a series of changes as part of a new brand identity campaign.

"The new logo for Style Bath & Kitchen represents our first step in repositioning the company in the marketplace," said Nuno Ferreira, president of Style Bath & Kitchen. "We wanted a logo with a fresh look to it, that resonated with our core customer, and I believe that we’ve achieved that. I’m very pleased."

Scott Kellen, president of the award winning Sacramento graphic design firm Kellen Design, designed the new logo and brand identity concept. "Style wanted a new logo that was aesthetically clean, fresh, and presented itself well in any number of different mediums," said Kellen. "They challenged us to push the envelope on this project, and be a little edgier than normal. The result is a color and font combination that work great together."

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